ui: update ProductPerformanceProfitability page to enhance table views and tabs management

svc/queries/product_performance.go

@@ -7,8 +7,11 @@ import (
 	"database/sql"
 	"fmt"
 	"log"
+	"sort"
 	"strings"
 	"time"
+
+	"github.com/lib/pq"
 )
 
 type ProductPerformanceFilters struct {
@@ -25,12 +28,13 @@ type ProductPerformanceFilters struct {
 }
 
 type ProductPerformanceRefreshRequest struct {
-	Mode        string
-	Stage       string
-	ResumeAfter int
-	SkipDelete  bool
-	StartDate   time.Time
-	EndDate     time.Time
+	Mode          string
+	Stage         string
+	ResumeAfter   int
+	SkipDelete    bool
+	ProductPrefix string
+	StartDate     time.Time
+	EndDate       time.Time
 }
 
 type ProductPerformanceRefreshResult struct {
@@ -219,7 +223,8 @@ CREATE TABLE IF NOT EXISTS mk_product_performance_kpi_daily (
 func RefreshProductPerformance(ctx context.Context, pg *sql.DB, req ProductPerformanceRefreshRequest) (ProductPerformanceRefreshResult, error) {
 	started := time.Now()
 	stage := productPerformanceRefreshStage(req.Stage)
-	log.Printf("[ProductPerformanceRefresh] start mode=%s stage=%s start=%s end=%s", req.Mode, stage, req.StartDate.Format("2006-01-02"), req.EndDate.Format("2006-01-02"))
+	productPrefix := productPerformanceProductPrefix(req.ProductPrefix)
+	log.Printf("[ProductPerformanceRefresh] start mode=%s stage=%s prefix=%s start=%s end=%s", req.Mode, stage, productPrefix, req.StartDate.Format("2006-01-02"), req.EndDate.Format("2006-01-02"))
 	if pg == nil {
 		return ProductPerformanceRefreshResult{}, fmt.Errorf("postgres db nil")
 	}
@@ -282,12 +287,18 @@ func RefreshProductPerformance(ctx context.Context, pg *sql.DB, req ProductPerfo
 	if shouldRun("sales") {
 		if err := runStage("sales", func(tx *sql.Tx) error {
 			log.Printf("[ProductPerformanceRefresh] delete sales cache start")
-			if _, err := tx.ExecContext(ctx, `DELETE FROM mk_product_performance_sales_daily WHERE sales_date BETWEEN $1 AND $2`, req.StartDate, req.EndDate); err != nil {
+			deleteSQL := `DELETE FROM mk_product_performance_sales_daily WHERE sales_date BETWEEN $1 AND $2`
+			deleteArgs := []any{req.StartDate, req.EndDate}
+			if productPrefix != "" {
+				deleteSQL += ` AND product_code ILIKE $3 || '%'`
+				deleteArgs = append(deleteArgs, productPrefix)
+			}
+			if _, err := tx.ExecContext(ctx, deleteSQL, deleteArgs...); err != nil {
 				return err
 			}
 			log.Printf("[ProductPerformanceRefresh] delete sales cache done")
 			log.Printf("[ProductPerformanceRefresh] sales refresh start")
-			rows, err := refreshProductPerformanceSales(ctx, tx, req.StartDate, req.EndDate)
+			rows, err := refreshProductPerformanceSales(ctx, tx, req.StartDate, req.EndDate, productPrefix)
 			if err != nil {
 				return err
 			}
@@ -303,7 +314,7 @@ func RefreshProductPerformance(ctx context.Context, pg *sql.DB, req ProductPerfo
 
 	var stockRows int
 	if shouldRun("stock") {
-		rows, err := refreshProductPerformanceStockChunked(ctx, pg, req.StartDate, req.EndDate, started, req.SkipDelete || req.ResumeAfter > 0, req.ResumeAfter)
+		rows, err := refreshProductPerformanceStockChunked(ctx, pg, req.StartDate, req.EndDate, started, req.SkipDelete || req.ResumeAfter > 0, req.ResumeAfter, productPrefix)
 		if err != nil {
 			return ProductPerformanceRefreshResult{}, err
 		}
@@ -315,7 +326,7 @@ func RefreshProductPerformance(ctx context.Context, pg *sql.DB, req ProductPerfo
 	if shouldRun("price") {
 		if err := runStage("price", func(tx *sql.Tx) error {
 			log.Printf("[ProductPerformanceRefresh] price refresh start")
-			if err := refreshProductPerformancePrices(ctx, tx); err != nil {
+			if err := refreshProductPerformancePrices(ctx, tx, productPrefix); err != nil {
 				return err
 			}
 			log.Printf("[ProductPerformanceRefresh] price refresh done elapsed=%s", time.Since(started).Round(time.Second))
@@ -369,9 +380,19 @@ func productPerformanceRefreshStage(raw string) string {
 	}
 }
 
-func refreshProductPerformanceSales(ctx context.Context, tx *sql.Tx, startDate, endDate time.Time) (int, error) {
-	log.Printf("[ProductPerformanceRefresh] sales mssql query start start=%s end=%s", startDate.Format("2006-01-02"), endDate.Format("2006-01-02"))
-	rows, err := db.MssqlDB.QueryContext(ctx, productPerformanceSalesSQL(), startDate, endDate)
+func productPerformanceProductPrefix(raw string) string {
+	prefix := strings.ToUpper(strings.TrimSpace(raw))
+	switch prefix {
+	case "", "S", "O", "N", "X", "I", "A":
+		return prefix
+	default:
+		return ""
+	}
+}
+
+func refreshProductPerformanceSales(ctx context.Context, tx *sql.Tx, startDate, endDate time.Time, productPrefix string) (int, error) {
+	log.Printf("[ProductPerformanceRefresh] sales mssql query start start=%s end=%s prefix=%s", startDate.Format("2006-01-02"), endDate.Format("2006-01-02"), productPrefix)
+	rows, err := db.MssqlDB.QueryContext(ctx, productPerformanceSalesSQL(), startDate, endDate, productPrefix)
 	if err != nil {
 		return 0, err
 	}
@@ -432,9 +453,9 @@ DO UPDATE SET
 	return count, rows.Err()
 }
 
-func refreshProductPerformanceStock(ctx context.Context, tx *sql.Tx, startDate, endDate time.Time) (int, error) {
-	log.Printf("[ProductPerformanceRefresh] stock mssql query start start=%s end=%s", startDate.Format("2006-01-02"), endDate.Format("2006-01-02"))
-	rows, err := db.MssqlDB.QueryContext(ctx, productPerformanceStockSQL(), startDate, endDate)
+func refreshProductPerformanceStock(ctx context.Context, tx *sql.Tx, startDate, endDate time.Time, productPrefix string) (int, error) {
+	log.Printf("[ProductPerformanceRefresh] stock mssql query start start=%s end=%s prefix=%s", startDate.Format("2006-01-02"), endDate.Format("2006-01-02"), productPrefix)
+	rows, err := db.MssqlDB.QueryContext(ctx, productPerformanceStockSQL(), startDate, endDate, productPrefix)
 	if err != nil {
 		return 0, err
 	}
@@ -461,7 +482,7 @@ func refreshProductPerformanceStock(ctx context.Context, tx *sql.Tx, startDate,
 	return count, rows.Err()
 }
 
-func refreshProductPerformanceStockChunked(ctx context.Context, pg *sql.DB, startDate, endDate, started time.Time, skipDelete bool, resumeAfter int) (int, error) {
+func refreshProductPerformanceStockChunked(ctx context.Context, pg *sql.DB, startDate, endDate, started time.Time, skipDelete bool, resumeAfter int, productPrefix string) (int, error) {
 	if skipDelete {
 		log.Printf("[ProductPerformanceRefresh] stock delete skipped resume_after=%d", resumeAfter)
 	} else {
@@ -472,7 +493,13 @@ func refreshProductPerformanceStockChunked(ctx context.Context, pg *sql.DB, star
 		}
 		defer deleteTx.Rollback()
 		log.Printf("[ProductPerformanceRefresh] delete stock cache start")
-		if _, err := deleteTx.ExecContext(ctx, `DELETE FROM mk_product_performance_stock_daily WHERE stock_date BETWEEN $1 AND $2`, startDate, endDate); err != nil {
+		deleteSQL := `DELETE FROM mk_product_performance_stock_daily WHERE stock_date BETWEEN $1 AND $2`
+		deleteArgs := []any{startDate, endDate}
+		if productPrefix != "" {
+			deleteSQL += ` AND product_code ILIKE $3 || '%'`
+			deleteArgs = append(deleteArgs, productPrefix)
+		}
+		if _, err := deleteTx.ExecContext(ctx, deleteSQL, deleteArgs...); err != nil {
 			return 0, err
 		}
 		log.Printf("[ProductPerformanceRefresh] delete stock cache done")
@@ -484,8 +511,8 @@ func refreshProductPerformanceStockChunked(ctx context.Context, pg *sql.DB, star
 	}
 
 	log.Printf("[ProductPerformanceRefresh] stock refresh start")
-	log.Printf("[ProductPerformanceRefresh] stock mssql query start start=%s end=%s", startDate.Format("2006-01-02"), endDate.Format("2006-01-02"))
-	rows, err := db.MssqlDB.QueryContext(ctx, productPerformanceStockSQL(), startDate, endDate)
+	log.Printf("[ProductPerformanceRefresh] stock mssql query start start=%s end=%s prefix=%s", startDate.Format("2006-01-02"), endDate.Format("2006-01-02"), productPrefix)
+	rows, err := db.MssqlDB.QueryContext(ctx, productPerformanceStockSQL(), startDate, endDate, productPrefix)
 	if err != nil {
 		return 0, err
 	}
@@ -582,9 +609,9 @@ DO UPDATE SET
 	return err
 }
 
-func refreshProductPerformancePrices(ctx context.Context, tx *sql.Tx) error {
-	log.Printf("[ProductPerformanceRefresh] price mssql query start")
-	rows, err := db.MssqlDB.QueryContext(ctx, productPerformancePriceSQL())
+func refreshProductPerformancePrices(ctx context.Context, tx *sql.Tx, productPrefix string) error {
+	log.Printf("[ProductPerformanceRefresh] price mssql query start prefix=%s", productPrefix)
+	rows, err := db.MssqlDB.QueryContext(ctx, productPerformancePriceSQL(), productPrefix)
 	if err != nil {
 		return err
 	}
@@ -742,6 +769,965 @@ CROSS JOIN Sales90
 	return s, err
 }
 
+func ListProductPerformanceGeneral(ctx context.Context, pg *sql.DB, limit int) ([]models.ProductPerformanceGeneralRow, error) {
+	if err := EnsureProductPerformanceTables(pg); err != nil {
+		return nil, err
+	}
+	if limit <= 0 || limit > 1000 {
+		limit = 500
+	}
+	rows, err := pg.QueryContext(ctx, `
+WITH Bounds AS (
+  SELECT
+    DATE '2022-01-01' AS period_start,
+    COALESCE(
+      (SELECT MAX(kpi_date) FROM mk_product_performance_kpi_daily),
+      (SELECT MAX(sales_date) FROM mk_product_performance_sales_daily),
+      current_date
+    ) AS period_end
+),
+LatestStockDate AS (
+  SELECT MAX(stock_date) AS stock_date
+  FROM mk_product_performance_stock_daily
+),
+SalesAgg AS (
+  SELECT
+    product_code,
+    color_code,
+    yaka_kodu,
+    market_key,
+    MAX(item_description) AS item_description,
+    MAX(kategori) AS kategori,
+    MAX(seri) AS seri,
+    MAX(yas_grubu) AS yas_grubu,
+    MAX(askili_yan) AS askili_yan,
+    MAX(urun_ilk_grubu) AS urun_ilk_grubu,
+    MAX(urun_ana_grubu) AS urun_ana_grubu,
+    MAX(urun_alt_grubu) AS urun_alt_grubu,
+    MIN(sales_date) AS first_sale_date,
+    MAX(sales_date) AS last_sale_date,
+    MAX(last_ref_number) AS last_ref_number,
+    COALESCE(SUM(sales_qty),0) AS sales_qty_total,
+    COALESCE(SUM(sales_usd),0) AS sales_usd_total,
+    COALESCE(COUNT(DISTINCT NULLIF(customer_code, '-')),0)::integer AS customer_count_total,
+    COALESCE(SUM(invoice_count),0)::integer AS invoice_count_total
+  FROM mk_product_performance_sales_daily, Bounds
+  WHERE sales_date BETWEEN Bounds.period_start AND Bounds.period_end
+  GROUP BY product_code, color_code, yaka_kodu, market_key
+),
+StockAgg AS (
+  SELECT
+    s.product_code,
+    s.color_code,
+    s.yaka_kodu,
+    COALESCE(SUM(s.stock_qty),0) AS stock_qty
+  FROM mk_product_performance_stock_daily s
+  WHERE s.stock_date = (SELECT stock_date FROM LatestStockDate)
+  GROUP BY s.product_code, s.color_code, s.yaka_kodu
+),
+StockOnly AS (
+  SELECT
+    s.product_code,
+    s.color_code,
+    s.yaka_kodu,
+    'STOK'::text AS market_key,
+    MAX(s.item_description) AS item_description,
+    MAX(s.kategori) AS kategori,
+    MAX(s.seri) AS seri,
+    MAX(s.yas_grubu) AS yas_grubu,
+    MAX(s.askili_yan) AS askili_yan,
+    MAX(s.urun_ilk_grubu) AS urun_ilk_grubu,
+    MAX(s.urun_ana_grubu) AS urun_ana_grubu,
+    MAX(s.urun_alt_grubu) AS urun_alt_grubu,
+    NULL::date AS first_sale_date,
+    NULL::date AS last_sale_date,
+    ''::text AS last_ref_number,
+    0::numeric AS sales_qty_total,
+    0::numeric AS sales_usd_total,
+    0::integer AS customer_count_total,
+    0::integer AS invoice_count_total
+  FROM mk_product_performance_stock_daily s
+  WHERE s.stock_date = (SELECT stock_date FROM LatestStockDate)
+    AND NOT EXISTS (
+      SELECT 1
+      FROM SalesAgg a
+      WHERE a.product_code = s.product_code
+        AND a.color_code = s.color_code
+        AND a.yaka_kodu = s.yaka_kodu
+    )
+  GROUP BY s.product_code, s.color_code, s.yaka_kodu
+),
+BaseRows AS (
+  SELECT * FROM SalesAgg
+  UNION ALL
+  SELECT * FROM StockOnly
+),
+Spread AS (
+  SELECT
+    product_code,
+    color_code,
+    yaka_kodu,
+    COUNT(DISTINCT NULLIF(market_key, 'STOK'))::integer AS market_count_total,
+    COUNT(DISTINCT NULLIF(customer_code, '-'))::integer AS customer_count_total_all
+  FROM mk_product_performance_sales_daily, Bounds
+  WHERE sales_date BETWEEN Bounds.period_start AND Bounds.period_end
+  GROUP BY product_code, color_code, yaka_kodu
+),
+Scored AS (
+  SELECT
+    Bounds.period_start,
+    Bounds.period_end,
+    b.product_code,
+    b.color_code,
+    b.yaka_kodu,
+    b.item_description,
+    b.kategori,
+    b.seri,
+    b.yas_grubu,
+    b.askili_yan,
+    b.urun_ilk_grubu,
+    b.urun_ana_grubu,
+    b.urun_alt_grubu,
+    b.market_key,
+    COALESCE(st.stock_qty, 0) AS stock_qty,
+    b.sales_qty_total,
+    b.sales_usd_total,
+    b.sales_qty_total / GREATEST(1, (Bounds.period_end - Bounds.period_start + 1)) AS avg_daily_sales_total,
+    CASE
+      WHEN b.sales_qty_total <= 0 THEN 9999
+      ELSE COALESCE(st.stock_qty, 0) / NULLIF(b.sales_qty_total / GREATEST(1, (Bounds.period_end - Bounds.period_start + 1)), 0)
+    END AS stock_days_total,
+    CASE WHEN b.sales_qty_total <= 0 THEN 0 ELSE b.sales_usd_total / NULLIF(b.sales_qty_total,0) END AS avg_price_usd_total,
+    COALESCE(pd.cost_price_usd,0) AS cost_price_usd,
+    COALESCE(pd.base_price_usd,0) AS base_price_usd,
+    b.sales_usd_total - (b.sales_qty_total * COALESCE(pd.cost_price_usd,0)) AS gross_profit_usd_total,
+    CASE WHEN b.sales_usd_total <= 0 THEN 0 ELSE (b.sales_usd_total - (b.sales_qty_total * COALESCE(pd.cost_price_usd,0))) / NULLIF(b.sales_usd_total,0) END AS gross_margin_total,
+    CASE WHEN b.sales_qty_total <= 0 THEN 0 ELSE (b.sales_usd_total / NULLIF(b.sales_qty_total,0)) - COALESCE(pd.cost_price_usd,0) END AS unit_profit_cost_total,
+    CASE WHEN b.sales_qty_total <= 0 THEN 0 ELSE (b.sales_usd_total / NULLIF(b.sales_qty_total,0)) - COALESCE(pd.base_price_usd,0) END AS unit_profit_base_total,
+    COALESCE(sp.market_count_total,0) AS market_count_total,
+    COALESCE(sp.customer_count_total_all, b.customer_count_total) AS customer_count_total,
+    b.invoice_count_total,
+    CASE
+      WHEN AVG(b.sales_qty_total) OVER (PARTITION BY b.market_key, b.kategori, b.urun_ana_grubu) <= 0 THEN 0
+      ELSE b.sales_qty_total / NULLIF(AVG(b.sales_qty_total) OVER (PARTITION BY b.market_key, b.kategori, b.urun_ana_grubu),0)
+    END AS sales_index_total,
+    b.first_sale_date,
+    b.last_sale_date,
+    b.last_ref_number
+  FROM BaseRows b
+  CROSS JOIN Bounds
+  LEFT JOIN StockAgg st
+    ON st.product_code = b.product_code
+   AND st.color_code = b.color_code
+   AND st.yaka_kodu = b.yaka_kodu
+  LEFT JOIN mk_product_performance_price_dim pd ON pd.product_code = b.product_code
+  LEFT JOIN Spread sp
+    ON sp.product_code = b.product_code
+   AND sp.color_code = b.color_code
+   AND sp.yaka_kodu = b.yaka_kodu
+)
+SELECT
+  to_char(period_start,'YYYY-MM-DD'),
+  to_char(period_end,'YYYY-MM-DD'),
+  product_code, color_code, yaka_kodu, item_description,
+  kategori, seri, yas_grubu, askili_yan, urun_ilk_grubu, urun_ana_grubu, urun_alt_grubu, market_key,
+  stock_qty, sales_qty_total, sales_usd_total, avg_daily_sales_total, stock_days_total, avg_price_usd_total,
+  cost_price_usd, base_price_usd, gross_profit_usd_total, gross_margin_total, unit_profit_cost_total, unit_profit_base_total,
+  market_count_total, customer_count_total, invoice_count_total, sales_index_total,
+  ROUND((
+    LEAST(35, GREATEST(0, sales_index_total) * 18)
+    + LEAST(25, GREATEST(0, gross_margin_total) * 50)
+    + LEAST(20, customer_count_total * 1.5)
+    + LEAST(10, market_count_total * 2.5)
+    + CASE
+        WHEN sales_qty_total > 0 AND stock_days_total BETWEEN 20 AND 180 THEN 10
+        WHEN sales_qty_total > 0 AND stock_days_total > 365 THEN -10
+        WHEN sales_qty_total = 0 AND stock_qty > 0 THEN -15
+        ELSE 0
+      END
+  )::numeric, 4) AS performance_score,
+  CASE
+    WHEN sales_qty_total > 0 AND stock_qty <= 0 AND sales_index_total >= 1 THEN 'STOKSUZ_TALEP'
+    WHEN sales_qty_total = 0 AND stock_qty > 0 THEN 'STOK_RISKI'
+    WHEN gross_margin_total < 0 THEN 'FIYAT_BASKISI'
+    WHEN sales_index_total >= 1.4 AND gross_margin_total >= 0.25 THEN 'YILDIZ_URUN'
+    WHEN gross_margin_total >= 0.35 AND sales_index_total < 0.8 THEN 'FIYAT_FIRSATI'
+    ELSE 'TAKIP'
+  END AS performance_bucket,
+  CASE
+    WHEN sales_qty_total > 0 AND stock_qty <= 0 THEN 'Talep var, stok yok. Uretim/satin alma onceligi ver.'
+    WHEN sales_qty_total = 0 AND stock_qty > 0 THEN 'Satis yok, stok maliyeti tasiyor. Piyasa/fiyat aksiyonu gerekli.'
+    WHEN gross_margin_total < 0 THEN 'Ciplak maliyet altinda satis var. Fiyat veya maliyet kontrol edilmeli.'
+    WHEN sales_index_total >= 1.4 AND gross_margin_total >= 0.25 THEN 'Genel donemde guclu urun. Stok ve fiyat korunmali.'
+    WHEN gross_margin_total >= 0.35 AND sales_index_total < 0.8 THEN 'Karli ama yavas. Dogru piyasada satis firsati var.'
+    ELSE 'Izleme ve piyasa bazli aksiyon.'
+  END AS recommendation,
+  COALESCE(to_char(first_sale_date,'YYYY-MM-DD'),''),
+  COALESCE(to_char(last_sale_date,'YYYY-MM-DD'),''),
+  COALESCE(last_ref_number,'')
+FROM Scored
+ORDER BY performance_score DESC, sales_usd_total DESC, product_code ASC, color_code ASC, yaka_kodu ASC
+LIMIT $1
+`, limit)
+	if err != nil {
+		return nil, err
+	}
+	defer rows.Close()
+	out := make([]models.ProductPerformanceGeneralRow, 0, limit)
+	for rows.Next() {
+		var r models.ProductPerformanceGeneralRow
+		if err := rows.Scan(
+			&r.PeriodStart, &r.PeriodEnd, &r.ProductCode, &r.ColorCode, &r.YakaKodu, &r.ItemDescription,
+			&r.Kategori, &r.Seri, &r.YasGrubu, &r.AskiliYan, &r.UrunIlkGrubu, &r.UrunAnaGrubu, &r.UrunAltGrubu, &r.MarketKey,
+			&r.StockQty, &r.SalesQtyTotal, &r.SalesUSDTotal, &r.AvgDailySalesTotal, &r.StockDaysTotal, &r.AvgPriceUSDTotal,
+			&r.CostPriceUSD, &r.BasePriceUSD, &r.GrossProfitUSDTotal, &r.GrossMarginTotal, &r.UnitProfitCostTotal, &r.UnitProfitBaseTotal,
+			&r.MarketCountTotal, &r.CustomerCountTotal, &r.InvoiceCountTotal, &r.SalesIndexTotal, &r.PerformanceScore,
+			&r.PerformanceBucket, &r.Recommendation, &r.FirstSaleDate, &r.LastSaleDate, &r.LastRefNumber,
+		); err != nil {
+			return nil, err
+		}
+		out = append(out, r)
+	}
+	return out, rows.Err()
+}
+
+func ListProductPerformanceOrderAnalysis(ctx context.Context, pg *sql.DB, limit int) ([]models.ProductPerformanceOrderAnalysisRow, error) {
+	if db.MssqlDB == nil {
+		return nil, fmt.Errorf("mssql db nil")
+	}
+	if err := EnsureProductPerformanceTables(pg); err != nil {
+		return nil, err
+	}
+	if limit <= 0 || limit > 1000 {
+		limit = 500
+	}
+
+	rows, err := db.MssqlDB.QueryContext(ctx, `
+WITH OpenOrderLines AS (
+  SELECT
+    OrderDate = CAST(h.OrderDate AS date),
+    DueDate = CAST(ISNULL(l.DeliveryDate, h.AverageDueDate) AS date),
+    h.OrderHeaderID,
+    h.OrderNumber,
+    h.CurrAccCode,
+    ProductCode = LTRIM(RTRIM(l.ItemCode)),
+    ColorCode = LTRIM(RTRIM(ISNULL(l.ColorCode, ''))),
+    YakaKodu = LTRIM(RTRIM(ISNULL(l.ItemDim2Code, ''))),
+    ItemDescription = dbo.HG_Temizlik(ISNULL((
+      SELECT ItemDescription
+      FROM cdItemDesc WITH(NOLOCK)
+      WHERE cdItemDesc.ItemTypeCode = l.ItemTypeCode
+        AND cdItemDesc.ItemCode = l.ItemCode
+        AND cdItemDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    Kategori = dbo.HG_Temizlik(ISNULL((
+      SELECT AttributeDescription
+      FROM cdItemAttributeDesc WITH(NOLOCK)
+      WHERE cdItemAttributeDesc.ItemTypeCode = l.ItemTypeCode
+        AND cdItemAttributeDesc.AttributeTypeCode = 42
+        AND cdItemAttributeDesc.AttributeCode = (
+          SELECT TOP 1 AttributeCode
+          FROM prItemAttribute WITH(NOLOCK)
+          WHERE AttributeTypeCode = 42
+            AND prItemAttribute.ItemTypeCode = l.ItemTypeCode
+            AND prItemAttribute.ItemCode = l.ItemCode
+        )
+        AND cdItemAttributeDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    Seri = dbo.HG_Temizlik(ISNULL((
+      SELECT AttributeDescription
+      FROM cdItemAttributeDesc WITH(NOLOCK)
+      WHERE cdItemAttributeDesc.ItemTypeCode = l.ItemTypeCode
+        AND cdItemAttributeDesc.AttributeTypeCode = 2
+        AND cdItemAttributeDesc.AttributeCode = (
+          SELECT TOP 1 AttributeCode
+          FROM prItemAttribute WITH(NOLOCK)
+          WHERE AttributeTypeCode = 2
+            AND prItemAttribute.ItemTypeCode = l.ItemTypeCode
+            AND prItemAttribute.ItemCode = l.ItemCode
+        )
+        AND cdItemAttributeDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    YasGrubu = dbo.HG_Temizlik(ISNULL((
+      SELECT AttributeDescription
+      FROM cdItemAttributeDesc WITH(NOLOCK)
+      WHERE cdItemAttributeDesc.ItemTypeCode = l.ItemTypeCode
+        AND cdItemAttributeDesc.AttributeTypeCode = 44
+        AND cdItemAttributeDesc.AttributeCode = (
+          SELECT TOP 1 AttributeCode
+          FROM prItemAttribute WITH(NOLOCK)
+          WHERE AttributeTypeCode = 44
+            AND prItemAttribute.ItemTypeCode = l.ItemTypeCode
+            AND prItemAttribute.ItemCode = l.ItemCode
+        )
+        AND cdItemAttributeDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    AskiliYan = dbo.HG_Temizlik(ISNULL((
+      SELECT TOP 1 ProductAtt45
+      FROM ProductAttributesFilter WITH(NOLOCK)
+      WHERE ProductAttributesFilter.ItemCode = l.ItemCode
+    ), SPACE(0))),
+    UrunAnaGrubu = dbo.HG_Temizlik(ISNULL((
+      SELECT AttributeDescription
+      FROM cdItemAttributeDesc WITH(NOLOCK)
+      WHERE cdItemAttributeDesc.ItemTypeCode = l.ItemTypeCode
+        AND cdItemAttributeDesc.AttributeTypeCode = 1
+        AND cdItemAttributeDesc.AttributeCode = (
+          SELECT TOP 1 AttributeCode
+          FROM prItemAttribute WITH(NOLOCK)
+          WHERE AttributeTypeCode = 1
+            AND prItemAttribute.ItemTypeCode = l.ItemTypeCode
+            AND prItemAttribute.ItemCode = l.ItemCode
+        )
+        AND cdItemAttributeDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    UrunAltGrubu = dbo.HG_Temizlik(ISNULL((
+      SELECT AttributeDescription
+      FROM cdItemAttributeDesc WITH(NOLOCK)
+      WHERE cdItemAttributeDesc.ItemTypeCode = l.ItemTypeCode
+        AND cdItemAttributeDesc.AttributeTypeCode = 2
+        AND cdItemAttributeDesc.AttributeCode = (
+          SELECT TOP 1 AttributeCode
+          FROM prItemAttribute WITH(NOLOCK)
+          WHERE AttributeTypeCode = 2
+            AND prItemAttribute.ItemTypeCode = l.ItemTypeCode
+            AND prItemAttribute.ItemCode = l.ItemCode
+        )
+        AND cdItemAttributeDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    MarketKey = dbo.HG_Temizlik(ISNULL((
+      SELECT AttributeDescription
+      FROM cdCurrAccAttributeDesc WITH(NOLOCK)
+      WHERE cdCurrAccAttributeDesc.CurrAccTypeCode = 3
+        AND cdCurrAccAttributeDesc.AttributeTypeCode = 1
+        AND cdCurrAccAttributeDesc.AttributeCode = caf.CustomerAtt01
+        AND cdCurrAccAttributeDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    Qty = ISNULL(l.Qty1, 0),
+    AmountUSD = CASE
+      WHEN h.DocCurrencyCode = 'USD' THEN ISNULL(c.NetAmount, 0)
+      WHEN h.DocCurrencyCode = 'TRY' AND usd.Rate > 0 THEN ISNULL(c.NetAmount, 0) / usd.Rate
+      WHEN h.DocCurrencyCode IN ('EUR', 'GBP') AND cur.Rate > 0 AND usd.Rate > 0 THEN (ISNULL(c.NetAmount, 0) * cur.Rate) / usd.Rate
+      ELSE 0
+    END
+  FROM dbo.trOrderHeader h WITH(NOLOCK)
+  INNER JOIN dbo.trOrderLine l WITH(NOLOCK)
+    ON l.OrderHeaderID = h.OrderHeaderID
+  LEFT JOIN dbo.trOrderLineCurrency c WITH(NOLOCK)
+    ON c.OrderLineID = l.OrderLineID
+   AND c.CurrencyCode = ISNULL(h.DocCurrencyCode, 'TRY')
+  LEFT JOIN dbo.CustomerAttributesFilter caf WITH(NOLOCK)
+    ON caf.CurrAccTypeCode = h.CurrAccTypeCode
+   AND caf.CurrAccCode = h.CurrAccCode
+  OUTER APPLY (
+    SELECT TOP 1 Rate
+    FROM dbo.AllExchangeRates WITH(NOLOCK)
+    WHERE CurrencyCode = 'USD'
+      AND RelationCurrencyCode = 'TRY'
+      AND ExchangeTypeCode = 6
+      AND Rate > 0
+      AND Date <= CAST(ISNULL(h.OrderDate, GETDATE()) AS date)
+    ORDER BY Date DESC
+  ) usd
+  OUTER APPLY (
+    SELECT TOP 1 Rate
+    FROM dbo.AllExchangeRates WITH(NOLOCK)
+    WHERE CurrencyCode = h.DocCurrencyCode
+      AND RelationCurrencyCode = 'TRY'
+      AND ExchangeTypeCode = 6
+      AND Rate > 0
+      AND Date <= CAST(ISNULL(h.OrderDate, GETDATE()) AS date)
+    ORDER BY Date DESC
+  ) cur
+  WHERE ISNULL(h.IsCancelOrder, 0) = 0
+    AND ISNULL(h.IsClosed, 0) = 0
+    AND h.OrderTypeCode = 1
+    AND h.ProcessCode = 'WS'
+    AND ISNULL(l.IsClosed, 0) = 0
+    AND l.ItemTypeCode = 1
+    AND ISNULL(l.Qty1, 0) > 0
+    AND LEN(LTRIM(RTRIM(l.ItemCode))) = 13
+    AND (
+      l.ItemCode LIKE 'S%'
+      OR l.ItemCode LIKE 'O%'
+      OR l.ItemCode LIKE 'N%'
+      OR l.ItemCode LIKE 'X%'
+      OR l.ItemCode LIKE 'I%'
+      OR l.ItemCode LIKE 'A%'
+    )
+),
+Spread AS (
+  SELECT
+    ProductCode,
+    ColorCode,
+    YakaKodu,
+    MarketCount = COUNT(DISTINCT NULLIF(MarketKey, '')),
+    CustomerCount = COUNT(DISTINCT NULLIF(CurrAccCode, ''))
+  FROM OpenOrderLines
+  GROUP BY ProductCode, ColorCode, YakaKodu
+)
+SELECT TOP (@p1)
+  o.ProductCode,
+  o.ColorCode,
+  o.YakaKodu,
+  ItemDescription = MAX(o.ItemDescription),
+  Kategori = MAX(o.Kategori),
+  Seri = MAX(o.Seri),
+  YasGrubu = MAX(o.YasGrubu),
+  AskiliYan = MAX(o.AskiliYan),
+  UrunAnaGrubu = MAX(o.UrunAnaGrubu),
+  UrunAltGrubu = MAX(o.UrunAltGrubu),
+  o.MarketKey,
+  OrderQty = SUM(o.Qty),
+  OrderUSD = SUM(o.AmountUSD),
+  AvgOrderPriceUSD = CASE WHEN SUM(o.Qty) = 0 THEN 0 ELSE SUM(o.AmountUSD) / NULLIF(SUM(o.Qty), 0) END,
+  MarketCount = MAX(s.MarketCount),
+  CustomerCount = COUNT(DISTINCT NULLIF(o.CurrAccCode, '')),
+  OrderCount = COUNT(DISTINCT o.OrderHeaderID),
+  LineCount = COUNT(*),
+  FirstOrderDate = CONVERT(varchar, MIN(o.OrderDate), 23),
+  LastOrderDate = CONVERT(varchar, MAX(o.OrderDate), 23),
+  EarliestDueDate = CONVERT(varchar, MIN(o.DueDate), 23),
+  OverdueQty = SUM(CASE WHEN o.DueDate < CAST(GETDATE() AS date) THEN o.Qty ELSE 0 END)
+FROM OpenOrderLines o
+LEFT JOIN Spread s
+  ON s.ProductCode = o.ProductCode
+ AND s.ColorCode = o.ColorCode
+ AND s.YakaKodu = o.YakaKodu
+GROUP BY o.ProductCode, o.ColorCode, o.YakaKodu, o.MarketKey
+ORDER BY SUM(o.AmountUSD) DESC, SUM(o.Qty) DESC, o.ProductCode, o.ColorCode, o.YakaKodu
+`, limit)
+	if err != nil {
+		return nil, err
+	}
+	defer rows.Close()
+
+	out := make([]models.ProductPerformanceOrderAnalysisRow, 0, limit)
+	productCodes := make([]string, 0, limit)
+	stockKeys := make([]string, 0, limit)
+	seenProducts := map[string]bool{}
+	seenStockKeys := map[string]bool{}
+	for rows.Next() {
+		var r models.ProductPerformanceOrderAnalysisRow
+		if err := rows.Scan(
+			&r.ProductCode, &r.ColorCode, &r.YakaKodu, &r.ItemDescription, &r.Kategori, &r.Seri, &r.YasGrubu, &r.AskiliYan,
+			&r.UrunAnaGrubu, &r.UrunAltGrubu, &r.MarketKey, &r.OrderQty, &r.OrderUSD, &r.AvgOrderPriceUSD,
+			&r.MarketCount, &r.CustomerCount, &r.OrderCount, &r.LineCount, &r.FirstOrderDate, &r.LastOrderDate, &r.EarliestDueDate, &r.OverdueQty,
+		); err != nil {
+			return nil, err
+		}
+		r.UrunIlkGrubu = r.YasGrubu
+		out = append(out, r)
+		if !seenProducts[r.ProductCode] {
+			seenProducts[r.ProductCode] = true
+			productCodes = append(productCodes, r.ProductCode)
+		}
+		key := productPerformanceVariantKey(r.ProductCode, r.ColorCode, r.YakaKodu)
+		if !seenStockKeys[key] {
+			seenStockKeys[key] = true
+			stockKeys = append(stockKeys, key)
+		}
+	}
+	if err := rows.Err(); err != nil {
+		return nil, err
+	}
+
+	priceByProduct, err := productPerformancePriceLookup(ctx, pg, productCodes)
+	if err != nil {
+		return nil, err
+	}
+	stockByKey, err := productPerformanceStockLookup(ctx, pg, stockKeys)
+	if err != nil {
+		return nil, err
+	}
+	for i := range out {
+		row := &out[i]
+		price := priceByProduct[row.ProductCode]
+		row.CostPriceUSD = price.cost
+		row.BasePriceUSD = price.base
+		row.StockQty = stockByKey[productPerformanceVariantKey(row.ProductCode, row.ColorCode, row.YakaKodu)]
+		row.NetStockAfterOrder = row.StockQty - row.OrderQty
+		row.UnitProfitCostUSD = row.AvgOrderPriceUSD - row.CostPriceUSD
+		row.UnitProfitBaseUSD = row.AvgOrderPriceUSD - row.BasePriceUSD
+		row.ExpectedProfitCostUSD = row.UnitProfitCostUSD * row.OrderQty
+		row.ExpectedProfitBaseUSD = row.UnitProfitBaseUSD * row.OrderQty
+		if row.OrderUSD != 0 {
+			row.ExpectedMarginCost = row.ExpectedProfitCostUSD / row.OrderUSD
+		}
+		row.PerformanceBucket, row.Recommendation = productPerformanceOrderRecommendation(*row)
+	}
+	return out, nil
+}
+
+func ListProductPerformanceOrderGroups(ctx context.Context, pg *sql.DB, breakdown string, limit int) ([]models.ProductPerformanceOrderGroupRow, error) {
+	if db.MssqlDB == nil {
+		return nil, fmt.Errorf("mssql db nil")
+	}
+	if err := EnsureProductPerformanceTables(pg); err != nil {
+		return nil, err
+	}
+	mode := strings.ToLower(strings.TrimSpace(breakdown))
+	if mode != "customer" {
+		mode = "market"
+	}
+	if limit <= 0 || limit > 1000 {
+		limit = 500
+	}
+
+	rows, err := db.MssqlDB.QueryContext(ctx, `
+WITH OpenOrderLines AS (
+  SELECT
+    h.OrderHeaderID,
+    h.CurrAccCode,
+    CustomerName = ISNULL(cad.CurrAccDescription, ''),
+    ProductCode = LTRIM(RTRIM(l.ItemCode)),
+    ColorCode = LTRIM(RTRIM(ISNULL(l.ColorCode, ''))),
+    YakaKodu = LTRIM(RTRIM(ISNULL(l.ItemDim2Code, ''))),
+    MarketKey = dbo.HG_Temizlik(ISNULL((
+      SELECT AttributeDescription
+      FROM cdCurrAccAttributeDesc WITH(NOLOCK)
+      WHERE cdCurrAccAttributeDesc.CurrAccTypeCode = 3
+        AND cdCurrAccAttributeDesc.AttributeTypeCode = 1
+        AND cdCurrAccAttributeDesc.AttributeCode = caf.CustomerAtt01
+        AND cdCurrAccAttributeDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    Qty = ISNULL(l.Qty1, 0),
+    AmountUSD = CASE
+      WHEN h.DocCurrencyCode = 'USD' THEN ISNULL(c.NetAmount, 0)
+      WHEN h.DocCurrencyCode = 'TRY' AND usd.Rate > 0 THEN ISNULL(c.NetAmount, 0) / usd.Rate
+      WHEN h.DocCurrencyCode IN ('EUR', 'GBP') AND cur.Rate > 0 AND usd.Rate > 0 THEN (ISNULL(c.NetAmount, 0) * cur.Rate) / usd.Rate
+      ELSE 0
+    END,
+    DueDate = CAST(ISNULL(l.DeliveryDate, h.AverageDueDate) AS date)
+  FROM dbo.trOrderHeader h WITH(NOLOCK)
+  INNER JOIN dbo.trOrderLine l WITH(NOLOCK)
+    ON l.OrderHeaderID = h.OrderHeaderID
+  LEFT JOIN dbo.trOrderLineCurrency c WITH(NOLOCK)
+    ON c.OrderLineID = l.OrderLineID
+   AND c.CurrencyCode = ISNULL(h.DocCurrencyCode, 'TRY')
+  LEFT JOIN dbo.CustomerAttributesFilter caf WITH(NOLOCK)
+    ON caf.CurrAccTypeCode = h.CurrAccTypeCode
+   AND caf.CurrAccCode = h.CurrAccCode
+  LEFT JOIN dbo.cdCurrAccDesc cad WITH(NOLOCK)
+    ON cad.CurrAccTypeCode = h.CurrAccTypeCode
+   AND cad.CurrAccCode = h.CurrAccCode
+   AND cad.LangCode = 'TR'
+  OUTER APPLY (
+    SELECT TOP 1 Rate
+    FROM dbo.AllExchangeRates WITH(NOLOCK)
+    WHERE CurrencyCode = 'USD'
+      AND RelationCurrencyCode = 'TRY'
+      AND ExchangeTypeCode = 6
+      AND Rate > 0
+      AND Date <= CAST(ISNULL(h.OrderDate, GETDATE()) AS date)
+    ORDER BY Date DESC
+  ) usd
+  OUTER APPLY (
+    SELECT TOP 1 Rate
+    FROM dbo.AllExchangeRates WITH(NOLOCK)
+    WHERE CurrencyCode = h.DocCurrencyCode
+      AND RelationCurrencyCode = 'TRY'
+      AND ExchangeTypeCode = 6
+      AND Rate > 0
+      AND Date <= CAST(ISNULL(h.OrderDate, GETDATE()) AS date)
+    ORDER BY Date DESC
+  ) cur
+  WHERE ISNULL(h.IsCancelOrder, 0) = 0
+    AND ISNULL(h.IsClosed, 0) = 0
+    AND h.OrderTypeCode = 1
+    AND h.ProcessCode = 'WS'
+    AND ISNULL(l.IsClosed, 0) = 0
+    AND l.ItemTypeCode = 1
+    AND ISNULL(l.Qty1, 0) > 0
+    AND LEN(LTRIM(RTRIM(l.ItemCode))) = 13
+    AND (
+      l.ItemCode LIKE 'S%'
+      OR l.ItemCode LIKE 'O%'
+      OR l.ItemCode LIKE 'N%'
+      OR l.ItemCode LIKE 'X%'
+      OR l.ItemCode LIKE 'I%'
+      OR l.ItemCode LIKE 'A%'
+    )
+)
+SELECT TOP (@p1)
+  ProductCode,
+  ColorCode,
+  YakaKodu,
+  MarketKey,
+  CurrAccCode,
+  CustomerName,
+  OrderQty = SUM(Qty),
+  OrderUSD = SUM(AmountUSD),
+  OrderCount = COUNT(DISTINCT OrderHeaderID),
+  LineCount = COUNT(*),
+  OverdueQty = SUM(CASE WHEN DueDate < CAST(GETDATE() AS date) THEN Qty ELSE 0 END)
+FROM OpenOrderLines
+GROUP BY ProductCode, ColorCode, YakaKodu, MarketKey, CurrAccCode, CustomerName
+ORDER BY SUM(AmountUSD) DESC, SUM(Qty) DESC
+`, limit*4)
+	if err != nil {
+		return nil, err
+	}
+	defer rows.Close()
+
+	type detail struct {
+		productCode  string
+		colorCode    string
+		yakaKodu     string
+		marketKey    string
+		customerCode string
+		customerName string
+		orderQty     float64
+		orderUSD     float64
+		orderCount   int
+		lineCount    int
+		overdueQty   float64
+	}
+	details := make([]detail, 0, limit*2)
+	productCodes := make([]string, 0, limit)
+	stockKeys := make([]string, 0, limit)
+	seenProducts := map[string]bool{}
+	seenStockKeys := map[string]bool{}
+	for rows.Next() {
+		var d detail
+		if err := rows.Scan(&d.productCode, &d.colorCode, &d.yakaKodu, &d.marketKey, &d.customerCode, &d.customerName, &d.orderQty, &d.orderUSD, &d.orderCount, &d.lineCount, &d.overdueQty); err != nil {
+			return nil, err
+		}
+		details = append(details, d)
+		if !seenProducts[d.productCode] {
+			seenProducts[d.productCode] = true
+			productCodes = append(productCodes, d.productCode)
+		}
+		key := productPerformanceVariantKey(d.productCode, d.colorCode, d.yakaKodu)
+		if !seenStockKeys[key] {
+			seenStockKeys[key] = true
+			stockKeys = append(stockKeys, key)
+		}
+	}
+	if err := rows.Err(); err != nil {
+		return nil, err
+	}
+
+	priceByProduct, err := productPerformancePriceLookup(ctx, pg, productCodes)
+	if err != nil {
+		return nil, err
+	}
+	stockByKey, err := productPerformanceStockLookup(ctx, pg, stockKeys)
+	if err != nil {
+		return nil, err
+	}
+
+	grouped := map[string]*models.ProductPerformanceOrderGroupRow{}
+	productSets := map[string]map[string]bool{}
+	marketSets := map[string]map[string]bool{}
+	customerSets := map[string]map[string]bool{}
+	stockVariantSets := map[string]map[string]bool{}
+	for _, d := range details {
+		groupKey := strings.TrimSpace(d.marketKey)
+		customerCode := ""
+		customerName := ""
+		if mode == "customer" {
+			groupKey = strings.TrimSpace(d.customerCode)
+			customerCode = strings.TrimSpace(d.customerCode)
+			customerName = strings.TrimSpace(d.customerName)
+		}
+		if groupKey == "" {
+			groupKey = "-"
+		}
+		row := grouped[groupKey]
+		if row == nil {
+			row = &models.ProductPerformanceOrderGroupRow{
+				Breakdown:    mode,
+				GroupKey:     groupKey,
+				MarketKey:    strings.TrimSpace(d.marketKey),
+				CustomerCode: customerCode,
+				CustomerName: customerName,
+			}
+			grouped[groupKey] = row
+			productSets[groupKey] = map[string]bool{}
+			marketSets[groupKey] = map[string]bool{}
+			customerSets[groupKey] = map[string]bool{}
+			stockVariantSets[groupKey] = map[string]bool{}
+		}
+		price := priceByProduct[d.productCode]
+		variantKey := productPerformanceVariantKey(d.productCode, d.colorCode, d.yakaKodu)
+		row.OrderQty += d.orderQty
+		row.OrderUSD += d.orderUSD
+		row.BaseCostUSD += d.orderQty * price.base
+		row.CostAmountUSD += d.orderQty * price.cost
+		if !stockVariantSets[groupKey][variantKey] {
+			row.StockQty += stockByKey[variantKey]
+			stockVariantSets[groupKey][variantKey] = true
+		}
+		row.OrderCount += d.orderCount
+		row.LineCount += d.lineCount
+		row.OverdueQty += d.overdueQty
+		productSets[groupKey][d.productCode] = true
+		if strings.TrimSpace(d.marketKey) != "" {
+			marketSets[groupKey][strings.TrimSpace(d.marketKey)] = true
+		}
+		if strings.TrimSpace(d.customerCode) != "" {
+			customerSets[groupKey][strings.TrimSpace(d.customerCode)] = true
+		}
+	}
+
+	out := make([]models.ProductPerformanceOrderGroupRow, 0, len(grouped))
+	for key, row := range grouped {
+		row.ProductCount = len(productSets[key])
+		row.MarketCount = len(marketSets[key])
+		row.CustomerCount = len(customerSets[key])
+		row.NetStockAfterOrder = row.StockQty - row.OrderQty
+		if row.OrderQty != 0 {
+			row.AvgOrderPriceUSD = row.OrderUSD / row.OrderQty
+		}
+		row.ExpectedProfitBaseUSD = row.OrderUSD - row.BaseCostUSD
+		row.ExpectedProfitCostUSD = row.OrderUSD - row.CostAmountUSD
+		if row.OrderUSD != 0 {
+			row.ExpectedMarginBase = row.ExpectedProfitBaseUSD / row.OrderUSD
+			row.ExpectedMarginCost = row.ExpectedProfitCostUSD / row.OrderUSD
+		}
+		row.PerformanceBucket, row.Recommendation = productPerformanceOrderGroupRecommendation(*row)
+		out = append(out, *row)
+	}
+	sort.Slice(out, func(i, j int) bool {
+		if out[i].ExpectedProfitCostUSD < 0 && out[j].ExpectedProfitCostUSD >= 0 {
+			return true
+		}
+		if out[i].ExpectedProfitCostUSD >= 0 && out[j].ExpectedProfitCostUSD < 0 {
+			return false
+		}
+		return out[i].OrderUSD > out[j].OrderUSD
+	})
+	if len(out) > limit {
+		out = out[:limit]
+	}
+	return out, nil
+}
+
+func ListProductPerformanceOrderProductCustomers(ctx context.Context, pg *sql.DB, limit int) ([]models.ProductPerformanceOrderProductCustomerRow, error) {
+	if db.MssqlDB == nil {
+		return nil, fmt.Errorf("mssql db nil")
+	}
+	if err := EnsureProductPerformanceTables(pg); err != nil {
+		return nil, err
+	}
+	if limit <= 0 || limit > 1000 {
+		limit = 500
+	}
+	rows, err := db.MssqlDB.QueryContext(ctx, `
+WITH OpenOrderLines AS (
+  SELECT
+    h.OrderHeaderID,
+    h.CurrAccCode,
+    CustomerName = ISNULL(cad.CurrAccDescription, ''),
+    ProductCode = LTRIM(RTRIM(l.ItemCode)),
+    ColorCode = LTRIM(RTRIM(ISNULL(l.ColorCode, ''))),
+    YakaKodu = LTRIM(RTRIM(ISNULL(l.ItemDim2Code, ''))),
+    ItemDescription = dbo.HG_Temizlik(ISNULL((SELECT ItemDescription FROM cdItemDesc WITH(NOLOCK) WHERE cdItemDesc.ItemTypeCode = l.ItemTypeCode AND cdItemDesc.ItemCode = l.ItemCode AND cdItemDesc.LangCode = 'TR'), SPACE(0))),
+    MarketKey = dbo.HG_Temizlik(ISNULL((
+      SELECT AttributeDescription FROM cdCurrAccAttributeDesc WITH(NOLOCK)
+      WHERE cdCurrAccAttributeDesc.CurrAccTypeCode = 3
+        AND cdCurrAccAttributeDesc.AttributeTypeCode = 1
+        AND cdCurrAccAttributeDesc.AttributeCode = caf.CustomerAtt01
+        AND cdCurrAccAttributeDesc.LangCode = 'TR'
+    ), SPACE(0))),
+    Qty = ISNULL(l.Qty1, 0),
+    AmountUSD = CASE
+      WHEN h.DocCurrencyCode = 'USD' THEN ISNULL(c.NetAmount, 0)
+      WHEN h.DocCurrencyCode = 'TRY' AND usd.Rate > 0 THEN ISNULL(c.NetAmount, 0) / usd.Rate
+      WHEN h.DocCurrencyCode IN ('EUR', 'GBP') AND cur.Rate > 0 AND usd.Rate > 0 THEN (ISNULL(c.NetAmount, 0) * cur.Rate) / usd.Rate
+      ELSE 0
+    END,
+    DueDate = CAST(ISNULL(l.DeliveryDate, h.AverageDueDate) AS date)
+  FROM dbo.trOrderHeader h WITH(NOLOCK)
+  INNER JOIN dbo.trOrderLine l WITH(NOLOCK) ON l.OrderHeaderID = h.OrderHeaderID
+  LEFT JOIN dbo.trOrderLineCurrency c WITH(NOLOCK) ON c.OrderLineID = l.OrderLineID AND c.CurrencyCode = ISNULL(h.DocCurrencyCode, 'TRY')
+  LEFT JOIN dbo.CustomerAttributesFilter caf WITH(NOLOCK) ON caf.CurrAccTypeCode = h.CurrAccTypeCode AND caf.CurrAccCode = h.CurrAccCode
+  LEFT JOIN dbo.cdCurrAccDesc cad WITH(NOLOCK) ON cad.CurrAccTypeCode = h.CurrAccTypeCode AND cad.CurrAccCode = h.CurrAccCode AND cad.LangCode = 'TR'
+  OUTER APPLY (SELECT TOP 1 Rate FROM dbo.AllExchangeRates WITH(NOLOCK) WHERE CurrencyCode = 'USD' AND RelationCurrencyCode = 'TRY' AND ExchangeTypeCode = 6 AND Rate > 0 AND Date <= CAST(ISNULL(h.OrderDate, GETDATE()) AS date) ORDER BY Date DESC) usd
+  OUTER APPLY (SELECT TOP 1 Rate FROM dbo.AllExchangeRates WITH(NOLOCK) WHERE CurrencyCode = h.DocCurrencyCode AND RelationCurrencyCode = 'TRY' AND ExchangeTypeCode = 6 AND Rate > 0 AND Date <= CAST(ISNULL(h.OrderDate, GETDATE()) AS date) ORDER BY Date DESC) cur
+  WHERE ISNULL(h.IsCancelOrder, 0) = 0
+    AND ISNULL(h.IsClosed, 0) = 0
+    AND h.OrderTypeCode = 1
+    AND h.ProcessCode = 'WS'
+    AND ISNULL(l.IsClosed, 0) = 0
+    AND l.ItemTypeCode = 1
+    AND ISNULL(l.Qty1, 0) > 0
+    AND LEN(LTRIM(RTRIM(l.ItemCode))) = 13
+    AND (l.ItemCode LIKE 'S%' OR l.ItemCode LIKE 'O%' OR l.ItemCode LIKE 'N%' OR l.ItemCode LIKE 'X%' OR l.ItemCode LIKE 'I%' OR l.ItemCode LIKE 'A%')
+)
+SELECT TOP (@p1)
+  ProductCode, ColorCode, YakaKodu, MAX(ItemDescription), MarketKey, CurrAccCode, CustomerName,
+  SUM(Qty), SUM(AmountUSD), CASE WHEN SUM(Qty)=0 THEN 0 ELSE SUM(AmountUSD)/NULLIF(SUM(Qty),0) END,
+  COUNT(DISTINCT OrderHeaderID), COUNT(*), SUM(CASE WHEN DueDate < CAST(GETDATE() AS date) THEN Qty ELSE 0 END)
+FROM OpenOrderLines
+GROUP BY ProductCode, ColorCode, YakaKodu, MarketKey, CurrAccCode, CustomerName
+ORDER BY SUM(AmountUSD) DESC, SUM(Qty) DESC
+`, limit)
+	if err != nil {
+		return nil, err
+	}
+	defer rows.Close()
+	out := make([]models.ProductPerformanceOrderProductCustomerRow, 0, limit)
+	productCodes := make([]string, 0, limit)
+	stockKeys := make([]string, 0, limit)
+	seenProducts := map[string]bool{}
+	seenStockKeys := map[string]bool{}
+	for rows.Next() {
+		var r models.ProductPerformanceOrderProductCustomerRow
+		if err := rows.Scan(&r.ProductCode, &r.ColorCode, &r.YakaKodu, &r.ItemDescription, &r.MarketKey, &r.CustomerCode, &r.CustomerName, &r.OrderQty, &r.OrderUSD, &r.AvgOrderPriceUSD, &r.OrderCount, &r.LineCount, &r.OverdueQty); err != nil {
+			return nil, err
+		}
+		out = append(out, r)
+		if !seenProducts[r.ProductCode] {
+			seenProducts[r.ProductCode] = true
+			productCodes = append(productCodes, r.ProductCode)
+		}
+		key := productPerformanceVariantKey(r.ProductCode, r.ColorCode, r.YakaKodu)
+		if !seenStockKeys[key] {
+			seenStockKeys[key] = true
+			stockKeys = append(stockKeys, key)
+		}
+	}
+	if err := rows.Err(); err != nil {
+		return nil, err
+	}
+	priceByProduct, err := productPerformancePriceLookup(ctx, pg, productCodes)
+	if err != nil {
+		return nil, err
+	}
+	stockByKey, err := productPerformanceStockLookup(ctx, pg, stockKeys)
+	if err != nil {
+		return nil, err
+	}
+	for i := range out {
+		row := &out[i]
+		price := priceByProduct[row.ProductCode]
+		row.CostPriceUSD = price.cost
+		row.BasePriceUSD = price.base
+		row.StockQty = stockByKey[productPerformanceVariantKey(row.ProductCode, row.ColorCode, row.YakaKodu)]
+		row.NetStockAfterOrder = row.StockQty - row.OrderQty
+		row.ExpectedProfitBaseUSD = row.OrderUSD - row.OrderQty*row.BasePriceUSD
+		row.ExpectedProfitCostUSD = row.OrderUSD - row.OrderQty*row.CostPriceUSD
+		if row.OrderUSD != 0 {
+			row.ExpectedMarginBase = row.ExpectedProfitBaseUSD / row.OrderUSD
+			row.ExpectedMarginCost = row.ExpectedProfitCostUSD / row.OrderUSD
+		}
+		row.PerformanceBucket, row.Recommendation = productPerformanceOrderProductCustomerRecommendation(*row)
+	}
+	return out, nil
+}
+
+func ListProductPerformanceOrderMarketDetails(ctx context.Context, pg *sql.DB, limit int) ([]models.ProductPerformanceOrderMarketDetailRow, error) {
+	if db.MssqlDB == nil {
+		return nil, fmt.Errorf("mssql db nil")
+	}
+	if err := EnsureProductPerformanceTables(pg); err != nil {
+		return nil, err
+	}
+	if limit <= 0 || limit > 1500 {
+		limit = 800
+	}
+	rows, err := db.MssqlDB.QueryContext(ctx, `
+WITH OpenOrderLines AS (
+  SELECT
+    MarketKey = dbo.HG_Temizlik(ISNULL((SELECT AttributeDescription FROM cdCurrAccAttributeDesc WITH(NOLOCK) WHERE cdCurrAccAttributeDesc.CurrAccTypeCode = 3 AND cdCurrAccAttributeDesc.AttributeTypeCode = 1 AND cdCurrAccAttributeDesc.AttributeCode = caf.CustomerAtt01 AND cdCurrAccAttributeDesc.LangCode = 'TR'), SPACE(0))),
+    h.CurrAccCode,
+    CustomerName = ISNULL(cad.CurrAccDescription, ''),
+    h.OrderNumber,
+    OrderDate = CAST(h.OrderDate AS date),
+    DueDate = CAST(ISNULL(l.DeliveryDate, h.AverageDueDate) AS date),
+    ProductCode = LTRIM(RTRIM(l.ItemCode)),
+    ColorCode = LTRIM(RTRIM(ISNULL(l.ColorCode, ''))),
+    YakaKodu = LTRIM(RTRIM(ISNULL(l.ItemDim2Code, ''))),
+    ItemDescription = dbo.HG_Temizlik(ISNULL((SELECT ItemDescription FROM cdItemDesc WITH(NOLOCK) WHERE cdItemDesc.ItemTypeCode = l.ItemTypeCode AND cdItemDesc.ItemCode = l.ItemCode AND cdItemDesc.LangCode = 'TR'), SPACE(0))),
+    Qty = ISNULL(l.Qty1, 0),
+    AmountUSD = CASE
+      WHEN h.DocCurrencyCode = 'USD' THEN ISNULL(c.NetAmount, 0)
+      WHEN h.DocCurrencyCode = 'TRY' AND usd.Rate > 0 THEN ISNULL(c.NetAmount, 0) / usd.Rate
+      WHEN h.DocCurrencyCode IN ('EUR', 'GBP') AND cur.Rate > 0 AND usd.Rate > 0 THEN (ISNULL(c.NetAmount, 0) * cur.Rate) / usd.Rate
+      ELSE 0
+    END
+  FROM dbo.trOrderHeader h WITH(NOLOCK)
+  INNER JOIN dbo.trOrderLine l WITH(NOLOCK) ON l.OrderHeaderID = h.OrderHeaderID
+  LEFT JOIN dbo.trOrderLineCurrency c WITH(NOLOCK) ON c.OrderLineID = l.OrderLineID AND c.CurrencyCode = ISNULL(h.DocCurrencyCode, 'TRY')
+  LEFT JOIN dbo.CustomerAttributesFilter caf WITH(NOLOCK) ON caf.CurrAccTypeCode = h.CurrAccTypeCode AND caf.CurrAccCode = h.CurrAccCode
+  LEFT JOIN dbo.cdCurrAccDesc cad WITH(NOLOCK) ON cad.CurrAccTypeCode = h.CurrAccTypeCode AND cad.CurrAccCode = h.CurrAccCode AND cad.LangCode = 'TR'
+  OUTER APPLY (SELECT TOP 1 Rate FROM dbo.AllExchangeRates WITH(NOLOCK) WHERE CurrencyCode = 'USD' AND RelationCurrencyCode = 'TRY' AND ExchangeTypeCode = 6 AND Rate > 0 AND Date <= CAST(ISNULL(h.OrderDate, GETDATE()) AS date) ORDER BY Date DESC) usd
+  OUTER APPLY (SELECT TOP 1 Rate FROM dbo.AllExchangeRates WITH(NOLOCK) WHERE CurrencyCode = h.DocCurrencyCode AND RelationCurrencyCode = 'TRY' AND ExchangeTypeCode = 6 AND Rate > 0 AND Date <= CAST(ISNULL(h.OrderDate, GETDATE()) AS date) ORDER BY Date DESC) cur
+  WHERE ISNULL(h.IsCancelOrder, 0) = 0
+    AND ISNULL(h.IsClosed, 0) = 0
+    AND h.OrderTypeCode = 1
+    AND h.ProcessCode = 'WS'
+    AND ISNULL(l.IsClosed, 0) = 0
+    AND l.ItemTypeCode = 1
+    AND ISNULL(l.Qty1, 0) > 0
+    AND LEN(LTRIM(RTRIM(l.ItemCode))) = 13
+    AND (l.ItemCode LIKE 'S%' OR l.ItemCode LIKE 'O%' OR l.ItemCode LIKE 'N%' OR l.ItemCode LIKE 'X%' OR l.ItemCode LIKE 'I%' OR l.ItemCode LIKE 'A%')
+)
+SELECT TOP (@p1)
+  MarketKey, CurrAccCode, CustomerName, OrderNumber, CONVERT(varchar, OrderDate, 23), CONVERT(varchar, DueDate, 23),
+  ProductCode, ColorCode, YakaKodu, MAX(ItemDescription),
+  SUM(Qty), SUM(AmountUSD), CASE WHEN SUM(Qty)=0 THEN 0 ELSE SUM(AmountUSD)/NULLIF(SUM(Qty),0) END,
+  CASE WHEN MIN(DueDate) < CAST(GETDATE() AS date) THEN CAST(1 AS bit) ELSE CAST(0 AS bit) END
+FROM OpenOrderLines
+GROUP BY MarketKey, CurrAccCode, CustomerName, OrderNumber, OrderDate, DueDate, ProductCode, ColorCode, YakaKodu
+ORDER BY MarketKey, CustomerName, OrderDate DESC, OrderNumber, SUM(AmountUSD) DESC
+`, limit)
+	if err != nil {
+		return nil, err
+	}
+	defer rows.Close()
+	out := make([]models.ProductPerformanceOrderMarketDetailRow, 0, limit)
+	productCodes := make([]string, 0, limit)
+	stockKeys := make([]string, 0, limit)
+	seenProducts := map[string]bool{}
+	seenStockKeys := map[string]bool{}
+	for rows.Next() {
+		var r models.ProductPerformanceOrderMarketDetailRow
+		if err := rows.Scan(&r.MarketKey, &r.CustomerCode, &r.CustomerName, &r.OrderNumber, &r.OrderDate, &r.DueDate, &r.ProductCode, &r.ColorCode, &r.YakaKodu, &r.ItemDescription, &r.OrderQty, &r.OrderUSD, &r.AvgOrderPriceUSD, &r.IsOverdue); err != nil {
+			return nil, err
+		}
+		out = append(out, r)
+		if !seenProducts[r.ProductCode] {
+			seenProducts[r.ProductCode] = true
+			productCodes = append(productCodes, r.ProductCode)
+		}
+		key := productPerformanceVariantKey(r.ProductCode, r.ColorCode, r.YakaKodu)
+		if !seenStockKeys[key] {
+			seenStockKeys[key] = true
+			stockKeys = append(stockKeys, key)
+		}
+	}
+	if err := rows.Err(); err != nil {
+		return nil, err
+	}
+	priceByProduct, err := productPerformancePriceLookup(ctx, pg, productCodes)
+	if err != nil {
+		return nil, err
+	}
+	stockByKey, err := productPerformanceStockLookup(ctx, pg, stockKeys)
+	if err != nil {
+		return nil, err
+	}
+	for i := range out {
+		row := &out[i]
+		price := priceByProduct[row.ProductCode]
+		row.CostPriceUSD = price.cost
+		row.BasePriceUSD = price.base
+		row.StockQty = stockByKey[productPerformanceVariantKey(row.ProductCode, row.ColorCode, row.YakaKodu)]
+		row.NetStockAfterOrder = row.StockQty - row.OrderQty
+		row.ExpectedProfitBaseUSD = row.OrderUSD - row.OrderQty*row.BasePriceUSD
+		row.ExpectedProfitCostUSD = row.OrderUSD - row.OrderQty*row.CostPriceUSD
+		if row.OrderUSD != 0 {
+			row.ExpectedMarginBase = row.ExpectedProfitBaseUSD / row.OrderUSD
+			row.ExpectedMarginCost = row.ExpectedProfitCostUSD / row.OrderUSD
+		}
+		row.PerformanceBucket, row.Recommendation = productPerformanceOrderMarketDetailRecommendation(*row)
+	}
+	return out, nil
+}
+
 func ListProductPerformanceMarkets(ctx context.Context, pg *sql.DB, limit int) ([]models.ProductPerformanceMarketRow, error) {
 	if err := EnsureProductPerformanceTables(pg); err != nil {
 		return nil, err
@@ -1076,6 +2062,141 @@ func productPerformanceOrderBy(sortBy string, desc bool) string {
 	return col + " " + dir + ", product_code ASC, color_code ASC, yaka_kodu ASC"
 }
 
+type productPerformancePriceInfo struct {
+	cost float64
+	base float64
+}
+
+func productPerformanceVariantKey(productCode, colorCode, yakaKodu string) string {
+	return strings.TrimSpace(productCode) + "|" + strings.TrimSpace(colorCode) + "|" + strings.TrimSpace(yakaKodu)
+}
+
+func productPerformancePriceLookup(ctx context.Context, pg *sql.DB, productCodes []string) (map[string]productPerformancePriceInfo, error) {
+	out := make(map[string]productPerformancePriceInfo, len(productCodes))
+	if len(productCodes) == 0 {
+		return out, nil
+	}
+	rows, err := pg.QueryContext(ctx, `
+SELECT product_code, COALESCE(cost_price_usd,0), COALESCE(base_price_usd,0)
+FROM mk_product_performance_price_dim
+WHERE product_code = ANY($1)
+`, pq.Array(productCodes))
+	if err != nil {
+		return nil, err
+	}
+	defer rows.Close()
+	for rows.Next() {
+		var productCode string
+		var p productPerformancePriceInfo
+		if err := rows.Scan(&productCode, &p.cost, &p.base); err != nil {
+			return nil, err
+		}
+		out[productCode] = p
+	}
+	return out, rows.Err()
+}
+
+func productPerformanceStockLookup(ctx context.Context, pg *sql.DB, variantKeys []string) (map[string]float64, error) {
+	out := make(map[string]float64, len(variantKeys))
+	if len(variantKeys) == 0 {
+		return out, nil
+	}
+	rows, err := pg.QueryContext(ctx, `
+WITH Latest AS (
+  SELECT MAX(stock_date) AS stock_date
+  FROM mk_product_performance_stock_daily
+)
+SELECT
+  product_code || '|' || color_code || '|' || yaka_kodu AS variant_key,
+  COALESCE(SUM(stock_qty),0) AS stock_qty
+FROM mk_product_performance_stock_daily
+WHERE stock_date = (SELECT stock_date FROM Latest)
+  AND product_code || '|' || color_code || '|' || yaka_kodu = ANY($1)
+GROUP BY product_code, color_code, yaka_kodu
+`, pq.Array(variantKeys))
+	if err != nil {
+		return nil, err
+	}
+	defer rows.Close()
+	for rows.Next() {
+		var key string
+		var stockQty float64
+		if err := rows.Scan(&key, &stockQty); err != nil {
+			return nil, err
+		}
+		out[key] = stockQty
+	}
+	return out, rows.Err()
+}
+
+func productPerformanceOrderRecommendation(row models.ProductPerformanceOrderAnalysisRow) (string, string) {
+	switch {
+	case row.OrderQty > 0 && row.NetStockAfterOrder < 0 && row.ExpectedProfitCostUSD >= 0:
+		return "STOKSUZ_TALEP", "Açık sipariş stoktan büyük. Karlı talep var; üretim/satın alma önceliği ver."
+	case row.ExpectedProfitCostUSD < 0:
+		return "FIYAT_BASKISI", "Açık sipariş çıplak maliyete göre zarar yazıyor. Fiyat/maliyet kontrol edilmeli."
+	case row.ExpectedMarginCost >= 0.25 && row.NetStockAfterOrder >= 0:
+		return "YILDIZ_URUN", "Açık sipariş karlı ve stok karşılıyor. Teslimat korunmalı."
+	case row.ExpectedMarginCost >= 0.25 && row.NetStockAfterOrder < 0:
+		return "FIYAT_FIRSATI", "Karlı talep var ama stok yetersiz. Üretim planına alınmalı."
+	case row.OverdueQty > 0:
+		return "TAKIP", "Termin gecikmesi olan açık sipariş var. Operasyon takibi gerekli."
+	default:
+		return "TAKIP", "Sipariş, stok ve fiyat düzenli izlenmeli."
+	}
+}
+
+func productPerformanceOrderGroupRecommendation(row models.ProductPerformanceOrderGroupRow) (string, string) {
+	switch {
+	case row.ExpectedProfitCostUSD < 0:
+		return "FIYAT_BASKISI", "Çıplak maliyete göre zarar yazan açık sipariş var. Fiyat/maliyet acil kontrol edilmeli."
+	case row.ExpectedProfitBaseUSD < 0:
+		return "FIYAT_BASKISI", "Taban maliyete göre brüt zarar var. Satış fiyatı veya iskonto kontrol edilmeli."
+	case row.NetStockAfterOrder < 0 && row.ExpectedProfitCostUSD >= 0:
+		return "STOKSUZ_TALEP", "Karlı açık talep var ama stok yetersiz. Üretim/satın alma önceliği ver."
+	case row.ExpectedMarginCost >= 0.25 && row.ExpectedMarginBase >= 0.15:
+		return "YILDIZ_URUN", "Piyasa/müşteri açık siparişleri karlı. Teslimat ve stok korunmalı."
+	case row.OverdueQty > 0:
+		return "TAKIP", "Geciken açık sipariş var. Operasyon takibi gerekli."
+	default:
+		return "TAKIP", "Sipariş karlılığı ve stok yeterliliği izlenmeli."
+	}
+}
+
+func productPerformanceOrderProductCustomerRecommendation(row models.ProductPerformanceOrderProductCustomerRow) (string, string) {
+	switch {
+	case row.ExpectedProfitCostUSD < 0:
+		return "FIYAT_BASKISI", "Bu müşteri/ürün açık siparişi çıplak maliyete göre zarar yazıyor."
+	case row.ExpectedProfitBaseUSD < 0:
+		return "FIYAT_BASKISI", "Bu müşteri/ürün açık siparişi taban maliyete göre brüt zarar yazıyor."
+	case row.NetStockAfterOrder < 0 && row.ExpectedProfitCostUSD >= 0:
+		return "STOKSUZ_TALEP", "Müşteride karlı talep var ama stok yetersiz."
+	case row.ExpectedMarginCost >= 0.25 && row.ExpectedMarginBase >= 0.15:
+		return "YILDIZ_URUN", "Müşteri bazında karlı açık talep var."
+	case row.OverdueQty > 0:
+		return "TAKIP", "Bu müşteri/ürün kırılımında geciken açık sipariş var."
+	default:
+		return "TAKIP", "Müşteri talebi, fiyat ve stok birlikte izlenmeli."
+	}
+}
+
+func productPerformanceOrderMarketDetailRecommendation(row models.ProductPerformanceOrderMarketDetailRow) (string, string) {
+	switch {
+	case row.ExpectedProfitCostUSD < 0:
+		return "FIYAT_BASKISI", "Sipariş satırı çıplak maliyete göre zarar yazıyor."
+	case row.ExpectedProfitBaseUSD < 0:
+		return "FIYAT_BASKISI", "Sipariş satırı taban maliyete göre brüt zarar yazıyor."
+	case row.NetStockAfterOrder < 0 && row.ExpectedProfitCostUSD >= 0:
+		return "STOKSUZ_TALEP", "Karlı sipariş var ama mevcut stok siparişi karşılamıyor."
+	case row.IsOverdue:
+		return "TAKIP", "Termin geçmiş; teslimat aksiyonu gerekli."
+	case row.ExpectedMarginCost >= 0.25:
+		return "YILDIZ_URUN", "Sipariş karlı; teslimat ve stok korunmalı."
+	default:
+		return "TAKIP", "Sipariş fiyatı, stok ve termin izlenmeli."
+	}
+}
+
 func dateOnly(t time.Time) time.Time {
 	y, m, d := t.Date()
 	return time.Date(y, m, d, 0, 0, 0, 0, t.Location())